A Journey of a Thousand Miles

A short while ago, I launched Tanny & Joe with the intent of starting a journey to a place unknown.

I recently came across this quote while writing a workshop for a client of mine.
It’s by Einstein.

“There are no rules here – we’re trying to accomplish something.”

There are rules to the game to know – the important ones at least. I’ve used them well. Whether winning sizeable contracts, launching award winning creative campaigns, building communities or developing strategies for leading companies, the rules and guidelines make it easier. No one should reinvent the wheel every time they get into a car.

I’ve worked on all kinds of innovative projects such as a branded content magazine, a startup that aimed to change the content creation process, produced a web-series for a nomad company and built a fast growing non-profit organization.

But when you really want to accomplish something, you need to break a few rules. I’ve done that. I spent a year in Germany, including a 7 month stint at one of the largest ad agencies in the world. I left my previous job to build my own startup. I recently returned from a 6 month foray in South America as a digital nomad. Oh and I just had a beautiful baby boy.

My goal with this site, project and further ambitions, provide a little “food for thought”, inspire a great idea, build some great connections and get to somewhere that can be considered game-changing.

And more than anything, it’s to get me going on that proverbial journey of a thousand miles. It’s hardly linear but I hope you’ll join me!

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